It is getting to be a habit and I like it! Kathleen Smart has invited me to once again visit the Connect Grow Profit Radio show, part of the Blog Talk Radio network. The show will “air” live at 12pm eastern on Monday, April 14th 2008, and then be available as a podcast.
We’ll be discussing the self-service culture of the internet, the pitfalls of virtual “location”, and the essential elements of web branding: Clarity, Authenticity and Consistency.
Listeners will be able to call in with questions by dialing the Call-in Number: (646) 716-8171.
Don’t build a better mousetrap
Sometimes the good stuff leaps out at you during a random phone call. Tonight it was from my good friend David Bailey, a source of many gems, but this one I particularly liked. So, with his permission:
Don’t just focus on what you can do. Focus on solving your customer’s problem.