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Author Archives: DavidSCohen
Steven Kloeblen to speak at TAG Enterprise 2.0
As you may know I’m on the committee for the Technology Association of Georgia’s Enterprise 2.0 Society, so I thought I would plug our next event: This will be our biggest Enterprise 2.0 event to date. If you haven’t registered yet, it is not too late. Our very special guest speaker for September 3rd is […]
Posted in Live event, networking, Other Interests, social media Tagged TAG Tagent20 enterprise2.0 Comments closed
Apple has a branding problem
What’s that you say? Is this heresy? Apple, your favorite example, the paragon of branding, the lords of iEverything – that Apple? A branding problem?! Surely you jest! Well I hate to say it, but it is true. Apple has a branding problem, and its name is Steve Jobs. Now don’t get me wrong, I […]
Posted in Branding Thoughts, mad scribblings Tagged Apple, brand problems, branding, Steve Jobs Comments closed
Stars in our eyes – Ideablob award to Atlanta entrepreneur
Thanks to my friend, Mike Schinkel, I spent last Friday evening at a cool little awards ceremony hosted at the Fernbank Science Center. The event was a special gathering to recognize a local entrepreneur and PhD candidate, Jessica Hammock, and to present her with a photo-op-ready oversized check for $10,000 to help her lauch her […]
Posted in commentary, Live event, networking, Other Interests Tagged award, entrepreneur, event, fernbank, ideablob Comments closed
Interview on Atlanta Business Radio
Just a quick note to mention that I was interviewed recently on Atlanta Business Radio. Hosts Amy Otto and Lee Kantor made me feel right at home as we discussed how the Internet has impacted the way we brand and some tips that small businesses can learn from the big ones. Click here: David Cohen […]
Posted in Branding Thoughts, Live event, networking, personal branding Tagged atlanta business, personal branding, podcast, promotion Comments closed
Dancing + Chewing Gum = Joy, Courage and Leadership
I’d like to thank Jennifer A. Jones and Dan Greenfield for calling to my attention a wonderful video and a great story that I feel demonstrates the best of what branding should be. [youtube=http://www.youtube.com/watch?v=zlfKdbWwruY] A fellow named Matt Harding has been traveling the world and marking each location visited with a short video of himself […]
Jim Cramer has got a branding problem